![](https://imageio.forbes.com/specials-images/imageserve/67a672d91b4f3e3895fadebf/0x0.jpg?format=jpg&crop=1920,1080,x0,y0,safe&height=900&width=1600&fit=bounds)
How A Fintech Saved Itself By Targeting Buy-Now, Pay-Later Addicts
The future looked grim in mid-2022 for Minneapolis-based Sezzle, an also-ran in the fast-growing buy-now, pay-later fintech business. It had burned through most of the $115 million it had raised in a 2019 initial public offering on the Australian stock …